The buzz in the marketing world is social networking but there is lots to be said about marketing offline too. A few things that you can do without breaking the bank:

1) Give out your business card
How many of you have business cards but never use them? Be proud and give them out whenever someone asks what you do.

2) Tell people you meet about your business
When asked what you do tell people. Again be proud and shout out about your business. If you are a stay at home mum with your own jewellery business on the side- tell people.

3) Wear your wares
If you make jewellery, wear it. If you make something you can’t wear, use it for its purpose. If you make homewares display and use them in your home or give them for gifts. If you make greeting cards, use them.

4) Keep your mum (or dad) informed of what you do
Your parents (brothers, sisters etc) will be some of your biggest supporters. Keep them informed of what you do and they will no doubt tell their friends. If you have a new product or new offers, let them know.